Using personalisation is a great way to make sure your communication with patients is engaging by dynamically inserting information specific to the patient, their appointment or the practitioner they are seeing.
You could insert things like:
Their name
The name of their practitioner
The appointment type or category they booked
The address of the business they are scheduled to visit
So much more...
The available variables differ depending on the type of communication you're sending, click one of the buttons to be taken to instructions relevant to your next email or SMS:
💡 It is a good idea to bookmark these articles so you can ensure you're doing the right thing each time you set up a new Peptalkr email or SMS.
What does personalisation look like?
Personalisation looks different for you (the sender) and the patient (the receiver). We use text that is coded to input information from the patient's file into the message we are sending them. These texts are called variables.
For you, a variable will look like this:
Hi [patientfirstname]
For a patient named Michelle it will look like this:
Hi Michelle
When can you use personalisation?
You can insert personalised variables in almost every aspect of your communication. Some examples are:
In subject lines for your emails (e.g. Hi, Monique!)
In the sender name for your emails (e.g. to make an email come from a specific practitioner)
Inside your email templates
In your SMS
Why are variable different depending on what I'm sending?
Peptalkr can send email that is specific to ANY past attended or upcoming appointment, as such these email types have special variables that can insert data for that exact appointment - rather than just their 'last' or 'next' appointment.
So we've built in a way to manage this automatically - you just need to use the correct variable based on the type of communication you're sending 😊