Peptalkr can send 3 types of email:
📅 Transactional - emails that are triggered by Cliniko data
🚀 Campaigns - marketing blasts (✅ this article)
▶️ Automations - marketing journeys
Learn about all three of them in our introduction to email.
Campaign emails are marketing blasts that you can send to:
👤 Your patient database - a list (i.e. audience) Peptalkr automatically imports, containing your opted-in patients.
🥒 A specific group of patients - a segment you can create inside your database.
📰 Any other list / audience you import - a custom list can be used to email people who aren't Cliniko patients.
Emails you can send with the Campaign system
Here's some of the most popular examples:
Send a newsletter
Generate bookings with a special offer
Announce new team members
Announce new services
Announce new locations
Say Merry Christmas, Happy New Year etc
Notify about new content on your blog
The easiest place to start is with a step-by-step tutorial specific to one of the examples above. Head over to the tutorials section and pick a tutorial to get started with 💪
Save time with templates
Peptalkr comes with a number of stunning, professionally designed email templates specifically for health clinics that use Cliniko. You can start with one of these or create your own. Every email is 100% customisable thanks to our drag & drop builder.
How to send a Campaign
Campaigns are really easy to send! Check out this tutorial for step by step instructions:
Some important points about campaigns:
You can send them immediately or schedule it to send at a date/ time of your choosing.
You can measure the performance of your emails such as opens, clicks and unsubscribes using our built-in email stats.
Need to send a non-marketing blast?
If you have a non-marketing announcement to make - such as a price increase or privacy policy update, try sending a one-off blast Transactional email instead.